Our Blog

To self-builders, interior designers, and architects across the UK, Grand Designs is the pinnacle of British home design. From unthinkable feats of engineering to showstopping designs that turn even the most eccentric of heads, the nation’s best-loved self-build brand has captured the nation’s hearts for more than 25 years – including ours. And we’re incredibly proud to play a part in this journey. 

Following a trio of successful collaborations on the iconic television series, Deuren has officially achieved Premium Partner status for the accompanying magazine. So, how did we reach this point of distinction? And what does it mean for our growing client base? Here, we share everything you need to know.

When you think of a rebrand, it’s easy to imagine sweeping changes. Bold new logos, dramatic shifts in messaging, or even a complete overhaul of identity. But sometimes, there’s no need to reinvent the wheel. And with a subtle tweak of the dials – refining what already works to better reflect the values and offerings of a business – a rebrand can amplify the essence of a brand rather than change it outright. This is exactly what we set out to achieve.

Here, we explore the thinking behind our rebrand, from messaging enhancements to the design rationale for our new logo, and how these changes reinforce our position as the UK’s authority on doors.